Wednesday, 16 October 2013

Scratch magazine analyssis Codes and Convetions




LanguageWhat type of language is used?
Informal slang, Sentences are wrote as short possible, the main sell line is just lil Wayne's name, this suggests that his name is enough to sell the magazine.

How does this attract a particular audience? How does it present a particular social group?
A particular audience might find shortened sentence, and a  short amount of text to read appealing, this might be because they don't enjoy reading entertaining, and with very little text on the front cover, it suggests that the rest of the magazine will not include alot of text.  The slang suggests that young people, this is because young people, such teenagers, aged 16-20 are typically associated with slang, they would find this type of language appealing,  the target audience is males aged 16-23, they are a lower class, with poor education, not currently in education.

Colour Scheme
What colours are used?
Very dark colours are used, such as black, the majority of it is dark, but he words used on the page are either, white, blue or yellow, these 3 colours would be used throughout the magazine, this is use of synergy.

How does this attract a particular audience?
Men are associated with dark colours, this is because it reflects their mood, black connotes unhappiness in the sense of an opinion, they are also very simplistic colours that men might find more appealing it says alot about what the ,magazine will be, it suggests that the magazine is also simplistic.

How does this represent a particular social group?
A social group that could be appropriate for this magazine would be young males that are no longer in education, and from the colours used it suggests that they are overall quite a negative target audience, this is because black connotes unhappiness and negativity.

Images
Who is the main image?
Lil Wayne

What are they wearing?
He is wearing  a simple black jacket zipped up, this suggests that he is a simple minded person who is not effected by fashion, the target market can relate to this, this is because stereo typically young adults wear hoodies and they can feel that they have somthing in common with the magazine, they might also feel that they have a relationship with the rapper.

How are they posing?
The main person on the magazine has a relaxed pose, this suggests that he is layed back, that suggests that he doesn't care about the rules, it also could imply that he is rebellious and lazy.  His facial expression also suggests that he doesn't care, it is unconventional to have a negative facial expression the front page, this is because it reflects on the rest of the magazine, making the reader think that this is the type of magazine that will follow this negative feeling throughout the magazine.

What is their mode of address?
The larger image of Lil Wayne includes a direct mode of address, it makes the audience feel that he is looking straight at them and directly looking and communication with them, this is a good technique to use while taking the cover photos, this is because it suggests that the magazine will be personal about the model, and fans would eb intrested in that aspect  because they want to know personal details about them.
The smaller image is of a man who might be looking directly at you, however because of his shades it is unclear, this creates a sense of mystery and it is unclear what his artcile will include, this might want the redear want to know more because it is intriguing.

How does this present a particular social group?
Fans of the artists will find direct mode of adress appealing becasue they might think it could be more personal about the people they follow as fans.

Any otehr images?
There are only two images that are on the main cover, this suggests that they are important as they are the feature of the whole front cover.  Lil waynes picture is larger than the other artist, this suggests that Lil Wayne is more importnat.

Font typesHow has the font been presented?
The font is very simplistic, this sugegsts that the target audiece follows the same features, very simple minded and don't want to do an awful lot of reading, this suggets that they are uneducated or no longer in education. 

No comments:

Post a Comment